Dr. Hubert Burda on the Digital Wunderkammer


Date: Tuesday, September 27th
Times: 6:30pm – 9:00pm
Cost: Free with registration on Eventbrite!
Location: GAFFTA, 998 Market Street, San Francisco, CA 94102


As digital technology advances at breakneck speed, Images are circulating quicker than ever before. But what is the status of the image in the digital era? We are joined by German art historian Dr. Hubert Burda for an examination of the “iconic turn” that our culture is undergoing.

A pioneer of the media industry will be presenting a concise history of images and how they function today in our digital world. Burda traces the connection between perspectival painting and the television, demonstrating how the image requires a frame, which in turn requires a material vehicle that in our era has become a non-material vehicle with its own formal parameters. Burda shows how images have always been linked to portability, but now migrate to an unprecedented degree, so that anyone with a personal device can globally disseminate, say, footage from a concert via Youtube.

Hubert Burda

Publisher & Media Theorist

Dr. Hubert Burda (born 9 February 1940, in Heidelberg) is a German art historian and publisher. Hubert Burda is CEO and owner of Hubert Burda Media, publishing more than 250 magazines inside and outside Germany (including Focus and Bunte). He studied History of Art and Sociology at the Ludwig Maximilians University of Munich.

Dr. Burda is President of the Association of German Magazine Publishers (VDZ) and cofounder of the European Publishers Council (EPC) as well as Council Member of the World Economic Forum (WEF). His commitment to cultural endeavours includes the Hermann Lenz Award for German lyrics, formerly the Petrarca Prize, which was first awarded in 1975. Dr. Burda is chairman of the Council of the Munich Ludwig-Maximilians-University, and founded the Hubert Burda Centre for Innovative Communications at the Ben-Gurion University in Beer Sheva, Israel.

The Academy for the Third Millennium, which was created by Dr. Burda, sponsors an exchange of knowledge on futuristic trends. The Academy initiated the Iconic Turn lecture series, devoted to examining how images – photography, mass media and computer technology – impacts on culture, society and science. Dr. Burda has been awarded numerous awards and distinctions for his achievements in publishing and business, including the European Print Media Prize and the Gold Medal Freedom of Speech of the European Association of Communications Agencies (EACA). In 2002 the title of Honorary Professor was bestowed on him by the Minister-President of Baden-Württemberg and he received the Great Cross of Merit (Bundesverdienstkreuz) of the Federal Republic of Germany. In 2006 the Zentralrat der Juden in Deutschland (“Central Council of Jews in Germany”) has awarded Burda its Leo Baeck Prize.

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